Mountain on trends


We Are Mountain. We are Brand Tailors because every brand needs a tailored solution to be successful.


Concepting opens a world of inspiration and opportunities. Combining the world around us as the foundation of our inspiration with the business challenge to steer the practicality of solutions. This generates opportunities that are aspiring in their thinking and feasible in their execution.

A great concept starts with a clearly defined plan of approach based on understanding the clients wishes combined with the aspiration of the world around us. If we are able to connect that spark of magic to the reality of the project, something magical can happen.

Concepting for us is not just the start of new design project. Concepting can also be the starting point of the exploration of the possibilities of a brand in relation to trends, business strategy or innovation. The power of great concepting is a lot bigger than is often thought. It gives us as brand tailors at Mountain the possibility to discover new chances for brands earlier in the process.

Mountain Notes

The Mountain Notes are a set of regularly updated publications and presentations that are developed to inspire clients and create a frame of reference for brands in order to inform and give direction in the creative process of developing a brand. In order to get a clear view on all the trends that are relevant to developing great brands, we have developed the Mountain Trend View and the Mountain Packaging Trends.

Mountain Trend View

Do you really know what moves people today? The Mountain Trend View is our report on the latest consumer behavioural trends. It’s a deep dive into the ever-changing motivations people have to connect to brands and their products. It’s a great insight to see what moves people so we can share that with brands and help them find their audience. Are you interested in getting to know people better? Get in touch and we are more than happy to meet with you and present our Mountain Trend View!

Mountain Packaging Trends

The world packaging design is ever-changing. The next big thing might be over tomorrow so it is good to have a good view on relevant packaging trends that might help you grow your brand to become more relevant to consumers. Because design is more than just the image. Make sure you communicate in the right way, create the right feel and always look amazing. Our Mountain Packaging Trends give an overview of the biggest packaging trends that are relevant today. We update this presentation regularly to make sure we always know what works for your brand.

Below you will find two examples of cases where we have used trends to create successful design.

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